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KatherinaReichelt@feddit.org to Games@sh.itjust.worksEnglish · 4 天前

Xbox is rebranding to XBOX

www.theverge.com

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  • cross-posted to:
  • nottheonion@lemmy.world
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Xbox is rebranding to XBOX

www.theverge.com

KatherinaReichelt@feddit.org to Games@sh.itjust.worksEnglish · 4 天前
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  • cross-posted to:
  • nottheonion@lemmy.world
Xbox is now XBOX
www.theverge.com
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Believe it or not, Microsoft appears to be rebranding Xbox.
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  • pulsewidth@lemmy.world
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    4 天前

    Better than their runner-up choice which was probably Microsoft XCopilot OneBox Pro.

    • ApeNo1@lemmy.world
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      4 天前

      Or XCox for short.

    • Shrouded0603@feddit.org
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      4 天前

      Is This real?

  • starman2112@sh.itjust.works
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    4 天前

    https://archive.ph/E2c62

    Asha Sharma, Xbox CEO, ran a poll on X earlier this week, asking fans whether Microsoft should use Xbox or XBOX. The results were in favor of XBOX,

    Bold move asking for branding advice from that platform specifically

    • Zer0_F0x@lemmy.world
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      4 天前

      XBOXY MC BOXFACE was already taken?

  • evidences@lemmy.world
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    3 天前

    CAPS LOCK IS CRUISE CONTROL FOR AWESOME COOL.

    • Prathas@lemmy.zip
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      4 天前

      Wow, I haven’t read that sentence in a long time…

      • squirrel@cake.kobel.fyi
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        4 天前

        Where does it come from?

        • Prathas@lemmy.zip
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          4 天前

          The 2000s, haha. Actually, now that I recall, @evidences@lemmy.world, it’s AWESOME “COOL.”

          BUT CLOSE ENOUGH.

          • Mnem667@sh.itjust.works
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            4 天前

            Wasn’t that a bit on bash.org?
            Apologies, I mean
            WASNT THAT A BIT ON BASH.ORG?

        • toynbee@piefed.social
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          4 天前

          I don’t know where it comes from, but I first saw it on bash.org, now defunct.

          • teft@piefed.social
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            4 天前

            bash.org, now defunct.

            https://bash-org-archive.com/

            • toynbee@piefed.social
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              4 天前

              Yeah, there are several repositories that seek to replicate it, but at least last time I looked they’re not particularly searchable. Another lemming did demonstrate that you can download the data and grep through it but I haven’t been motivated to do so yet.

    • PhoenixDog@lemmy.world
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      4 天前

      Cruise Control for COOL. Not Awesome. The alliteration is the point.

      • evidences@lemmy.world
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        3 天前

        FUCK

  • Sarah Valentine (she/her)@lemmy.blahaj.zone
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    4 天前

    Some braindead MBA had to justify his salary somehow, I guess.

    • ApeNo1@lemmy.world
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      4 天前

      They probably only had an Mba.

  • Whitebrow@lemmy.world
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    4 天前

    xXx_BO_xXx

  • Mac@mander.xyz
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    4 天前

    Wait, i thought it was XBOX. Did it used to be or something?

    • Ephera@lemmy.ml
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      4 天前

      The use of all caps for Xbox is a return to original form, though. Microsoft’s first Xbox logo for its console was all caps, and the company has favored using similar capped versions for the Xbox 360, Xbox One, and Xbox Series X / S console logos.

      • Mac@mander.xyz
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        4 天前

        Commenters read the article challenge:
        Impossible

        • Ephera@lemmy.ml
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          4 天前

          The funny part is that upon reading your question, I figured surely the Wikipedia page would have that information. Then I saw that it said in the first few words:

          Xbox (stylized as XBOX)[[2]](https://www.theverge.com/news/931918/microsoft-xbox-rebrand-caps)

          …which links back to the same article. Which is how I found out that the article answers your question. 🙃

          • Mac@mander.xyz
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            4 天前

            Hahahaha that’s hilarious 😂

  • flameleaf@sh.itjust.works
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    4 天前

    TIL that Xbox is case-sensitive

  • LORDSMEGMA@sh.itjust.works
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    4 天前

    Great, now every time I say XBOX, I have to shout it

  • corey931@lemmy.wtf
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    3 天前

    groundbreaking

  • kewjo@lemmy.world
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    4 天前

    just give me my verification cans already

  • Marthirial@lemmy.world
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    4 天前

    XLOP

    • one_old_coder@piefed.social
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      2 天前

      Pronounced “shlop” in China, perfect!

  • Prox@lemmy.world
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    4 天前

    Big if true.

  • yermaw@sh.itjust.works
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    4 天前

    • 🇰 🌀 🇱 🇦 🇳 🇦 🇰 🇮 @pawb.social
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      4 天前

      “Well sure!”

      “But I couldn’t before!”

      • DominusOfMegadeus@sh.itjust.works
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        4 天前

        This play has everything

  • Mojitas@lemmy.world
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    4 天前

    Don’t yell please!

  • sorghum@sh.itjust.works
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    4 天前

    I will now pronounce it as ex-bo-ex

    • Elvith Ma'for@feddit.org
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      4 天前

      Ex-Be-Oh-Ex

    • fartsparkles@lemmy.world
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      4 天前

      Kiss bo kiss

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